TikTok Food Creators - Restaurant Chain Campaign (London)

Client Introduction

A new fast-casual restaurant chain is expanding across London. They specialize in Korean-fusion cuisine and want to build buzz on TikTok before opening new locations.

Campaign Strategy

• Create FOMO and excitement around the brand

• Showcase unique menu items

• Drive foot traffic to existing locations

• Build anticipation for new openings


Content Style

We want authentic "foodie" content showing:

• Menu item close-ups and ASMR

• Restaurant ambiance and vibe

• Taste test reactions

• Signature dish features

• "Hidden gem" style discoveries


Ideal Creator Profile

• Food, restaurant, or London lifestyle niche

• London-based (can visit locations)

• Strong visual content style

• Authentic foodie audience


What We Provide

• Complimentary meals for content creation

• Payment for video creation

• VIP access to new openings

• Potential ongoing partnership

- Food, restaurant, or London lifestyle TikTok
- London-based (essential for location visits)
- 5,000-200,000 followers
- Strong average views on food content
- High-quality video production
- Authentic food enthusiast
- Previous restaurant content experience
- Available for in-person filming